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Papa Pique et Maman Coud

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PPMC charter

 Charte 2012 Papa Pique et Maman Coud


Controlled, balanced, and sustainable growth strategy

  • Human size SME.
  • An average increase of 2 shops per year.
  • 38 permanent contracts. Headcount multiplied by 3 within 5 years.
  • Participative management.

Conscientious purchases approach

  • Develop our fabric purchases in organic and/or sustainable cotton fabrics.
  • Choice of suppliers who guarantee healthy products for consumers.
  • Revemp its packaging.
  • Eco-friendly supplies.

Well-being of employees and collaborators

  • Promote a lasting partnership with its suppliers.
  • Annual meeting with collaborators and respect of international social working standards.
  • Each employee has a progression possibility according to his knowledge and whishes.

Players who participate

  • 3 or 4 meetings per year with our shops.
  • Meeting with partners/retailers once a year.
  • Listening of opinions and proposals through an internal forum and the Facebook page.

To appeal and please with a responsible approach

  • Welcoming, listening and service quality. Client intimacy.
  • Creativity, variety of collections. Good quality and simple products at affordable prices.

Reduce its energy and waste consumption

  • Awarness of employees.
  • Internal communication concerning sustainable development.


This charter represents the first step to a deep and honest  commitment.


Papa Pique et 
Maman Coud 's approach means to last and we wish to succeed together.